Mantra for the Week: Take Field Trips
The bandwidth of the world is greater than that of your TV set, or the Internet, or even a totally immersive, interactive, dynamically rendered, object-oriented, real-time, computer graphic–simulated environment.
- I really do need to step away from the computer. When designing, I often find myself grounded in searching for creativity through the single conduit that is my precious internet. What I need to do is step away, if only for a moment, to find inspiration on the outside.
Who is Bruce Mau?
- Simply, a designer. Specifically, a designer who is extremely concerned with the ever-changing design world, and has made efforts to help the transition.
What has he done?
- Aside from great designs, Mau has founded the Institute without Boundaries, a groundbreaking studio-based postgraduate program. This became the engine for Massive Change, an ambitious travelling exhibition, publication, and educational program series on the power and possibility of design.
Why is he interesting to us?
- His manifesto has reiterated so many little things that tend to be forgotten in the design process. From stepping away from the computer to forgetting about good and remembering growth.
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